PR Nonsense

There’s lots of talk about PR effectiveness in today’s economy out there right now. This one from USA Today, this one from a guy named Mark from last year, another commentary here, and my person......

Last week, I posted some Q&A on social media’s effect on analyst relations with Teresa Cottam from Telesperience.  I also got to speaking about this topic with fellow industry consulta......

We’ve covered Twitter, forums, the viral spread of social networking and these tools’ impact on media and customer relations.  However, one area that seems to get left out of the ind......

Journalists are being bitten by the economy more than most other markets and if you’ve tried to get them to write about your company recently, you know this first hand. PC Magazine is no d......