Category Archives: Martin Jones

State of the Internet

Pretty interesting (and rather well done) video on the growth of the Internet, from its humble beginnings to the current Worldwide breakdown in users.  Fascinating to see, in statistical terms, ......

Chicken McNuggets – the Athletes’ Favorite…

In this day and age of the distracted consumer, I thought advertising was having to work harder and be more clever to engage customers. Apparently not in McDonald’s case! At least the PR ......

Bloom Energy – very smart, very green and (sounds) very cool…

Bloom Energy launched today to much fanfare and business celebrity attendance…Arnold Schwarzenegger, Colin Powell, Larry Page were all their amongst others. Bloom Energy produce tiny fuel ......

Blogs and search engines

 We are often asked to explain to clients why they should start a blog.  The answer is pretty straightforward. Each blog post basically acts as a perfectly optimized new page on your website.  I......

No Recycling, dodgy news releases, CD press kits…

In a slide show today, CIO.com highlights what it calls ‘The Biggest Bummers of CES…” Apart from over-priced products that seem to add little in the way of value or usefulness,......

The Copenhagen Wheel

Very cool marketing this – timed to coincide with the first day of the Copenhagen Conference on Climate Change, MIT announced the launch of the Copenhagen Wheel. Dynamo bikes, and other t......

A Second Life for Second Life?

  Interesting piece on BBC Online today about the rise and fall of Second Life… What happened to Second Life? An excellent lesson in how overhyping something can be disastrous for a compa......

Power to the People…right on.

I thought this piece on Sports Illustrated captures really well the essence of why Twitter has changed things forever…. It highlights how a combination of Twitter and You Tube provide R......

Happy Halloween – Burn Guy Fawkes, Burn…

Growing up in England, we never really ‘did’ Halloween.   We did Bonfire Night - basically, the group burning of an effigy of Guy Fawkes on a massive bonfire to mark his attempt to b......

Heinous Hoaxes and Vixen Viruses

(Going with the ’shrewish ill-tempered woman’ definition of ‘vixen’, just fyi) Network World looked at some of the web’s biggest hoaxes today…there are some p......