Category Archives: Juliana Allen

Live PR Campaign Strategies: Take One

Starting today, March will periodically highlight successful “live” client campaigns.  The goal of this is not to showcase client case studies and ramble about the great work that we’ve done ......

The Art of Pitching Bloggers

Social media guru and New Marketing Labs President Chris Brogan recently wrote a blog post on various techniques for reaching out to bloggers.  For all of you PR and marketing folks, he has some......

Steve Hamm: From BusinessWeek to IBM

Steve Hamm announced this morning on Twitter that today will be his first day on the job at IBM.  A well-respected journalist of 30-years, most well-known for his reporting at BusinessWeek and h......

Tiger on the Prowl?…for a PR Nightmare

Most people know by now – regardless of how into golf they are – that Tiger Woods has been scandalous.  He’s put himself and his reputation in the midst of a PR nightmare…Despite lessons f......

A Tideway Fix

Yesterday our client Tideway was featured in the Wall Street Journal.  While any placement in the Journal is great, this one was particularly rewarding it that it profiled Tideway’s CEO and Chai......

Diane Sawyer on the Move

Diane Sawyer has been a familiar name in news to me since as long as I can remember.  I’ve watched her on CBS Morning News, 60 Minutes and her current 10 year stint on Good Morning America. Earl......

die perfekte Tasse Kaffee

Fraunhofer Institute scientists have invented the “perfect coffee mug.”  Through physics and PCM (phase change material), the mug absorbs the heat from your coffee, slowly releasing it to mainta......

It’s A Beautiful Day in the [Starbucks] Neighborhood

While reading through my Inbound Marketers updates on LinkedIn yesterday, I stumbled across a post by David Cameron, brand builder and communications strategist.  A huge coffee lover, I was curi......

A Ray of Sunshine for Angdoung Thmey

It’s very difficult to imagine life without electricity.  It powers my alarm, fan, hair dryer, computer, cell phone….pretty much the majority of what I do everyday.  Really, electricity is a lux......

Google to NYC: “What is a browser?”

Google reps recently polled random people in Manhattan, asking them the simple question: “What is a browser?”  Take a look at the video and blog post from The Next Web, but before you do, think ......